Social Media Sonar Blog

Online Marketing and Social Media Strategies

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Wednesday LinkedOut Comic 07: Update Your Profile

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When you created your account on LinkedIn one of the first things you probably did was to create a profile. Creating a profile is one of the more time intensive tasks you will do on LinkedIn. It’s a process that should never end. As your experience, knowledge and career progresses you should continuously update it.

LinkedIn Part 9: Be found

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Think of your LinkedIn profile as an interactive billboard. The billboard has been erected but you’re waiting for traffic to drive down the road. You can wait and hope that someone takes a wrong turn and sees you, or you can try to detour traffic past your billboard.

The LinkedIn Light Bulb is Flickering

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Here is what I used to believe. I believed that protecting the value of your network required that you know or have plans to get to know those that you were connected to. I believed that it only made sense to add new connections as I met people within my chamber or other offline networking. Since my prospects are in Georgia I believed that there was limited value in connecting to other outside of the state. I was wrong.

Wednesday Comic 06: Duplicate LinkedIn Accounts

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Ever feel like you’ve connected to someone previously?  Deja Vu?  No, they probably just have two LinkedIn accounts.  If you are one of the duplicate accounts folks you’ll have to contact LinkedIn to have one of the accounts removed.  Click on the Help button at the top of the LinkedIn page and under the FAQ’s you’ll […]

The Average LinkedIn Network

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Numbers are always interesting to consider. Take for instance the 40+ million users on LinkedIn (not an official number but an educated guess). That’s a pretty impressive number. But, more important is the number of people that are active. The value of one member in your network is not equal to the value of another.

But how do you place a value on each member?