Social Media Process in a Picture

Yesterday I wrote about 6 tools that we use at SONARconnects to create and implement social media/networking strategies for ourselves and our client’s.  This got me to thinking about how to simplify things by laying out the process in a graphic.  Below is the result of that exercise.  I hope it helps you see the overall picture.

Social Media Process flow1 Social Media Process in a Picture

Does this help you see things more clearly?

Social Media Sonar provides the following four resources for FREE… 1.  The Blog, 2. The Online Marketing/Social Media Blueprint, 3.  Conversion Rate Optimization Guide, 4.  Resource Center.  If these help you implement your own online marketing program, great. We love helping people. If you decide you need some help, great. We love new clients.  Contact Us if we can help you.

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  1. Why the Change from Linked Intuition to Social Media Sonar
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  3. Linked Intuition is now Social Media Sonar
  4. Radio LinkedIn Interview with Gravity Free Radio
  5. Your 2 Critical LinkedIn Networks
About Sean Nelson

Sean has been a Keynote speaker at Norvax University, conducts social media workshops and webinars, and has released three books on LinkedIn and written several social media guides.

Sean currently runs Social Media Sonar, which in addition to providing free resources, manages social media strategies and tactics for companies. He is also a partner in Surge Labs, a conversion rate optimization company, helping companies improve conversions and profitability through scientific testing of Landing Pages, Websites, Email communications, and Shopping Carts.

Comments

  1. Kimberly says:

    EXCELLENT Shawn! Those of us who learn visually can really appreciate these sort of graphics.

    Thanks,
    Kimberly
    http://www.creativesalesnow.com

  2. Carla Clayton says:

    Love the graphic explanation. May I post a copy on my website with a link back here?

  3. George Bigger says:

    Sean,
    This is a great start!
    I’d like to suggest that some key elements are missing from the state of the internet – that prevents us from enjoying the cooperative benefits of a “U-Netted Nations”.

    As we transition from a self-serving debt-based economy to the mutually-beneficial innovation economy, our shared governance must be more that just who can utilize the latest media to “shout the loudest and farthest..”. The random results of that approach can only be random value.

    There may be an answer –
    http://www.relationship-economy.com/?p=5819#comment-14608

    - and it will likely require asking the right questions
    http://unettednations.wordpress.com/

  4. Sean says:

    Kimberly,

    Glad it made sense to somone other than me.

    Sean

  5. Sean says:

    Carla,

    You are welcome post a copy on your website.

    Sean

  6. Jodi Ray says:

    Thanks Sean. That is an excellent visual and helps me! – Jodi Ray, Omnipress Account Manager

  7. Sean says:

    Jodi,

    I’m glad the graphic helped. It was a great exercise to create, requiring me to go through our process and communicate it in a simple maner.

    Sean

  8. vivek says:

    Hey Sean,

    Great Visual depiction of the flow of Social Media Model.

    Thanks!

  9. Sean Nelson says:

    Glad you like it, and it makes sense.

  10. Design art says:

    Nice Post… Thanks :)

  11. Trector says:

    Brilliant, Sean. Simply brilliant. Thanks.

  12. Mark Moreno says:

    Oh yeah that’s the ticket! It sure beats the heck out of my stack of cocktail napkins and notebook pages. Thank you for sharing, you just saved me a days work!

  13. Trector says:

    Brilliant, Sean. Simply brilliant. Thanks.

  14. Mark Moreno says:

    Oh yeah that's the ticket! It sure beats the heck out of my stack of cocktail napkins and notebook pages. Thank you for sharing, you just saved me a days work!

  15. Sean Nelson says:

    Glad it helped.

  16. Sean Nelson says:

    Glad that it made some sense. Basic but to the point.

  17. Steve Donovan says:

    Sean,

    Thanks this is a nice clean illustration. As a data guy I would only suggest that the interaction of corporations into this stream/community is not clear. I see two elements in the bottom and inputs to the stream (communicate, educate and inform) and two as outcomes (build credibility and googleable). The transition to Monetize is a bit open ended but also very content dependent.

    All in all, very helpful to bring the concepts into view.

    Thanks.

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