I haven’t talked much about them but now that I can see the light at the end of the tunnel I figured I would release some information. When I say them I mean multiple books on LinkedIn. Here’s what’s coming (Hopefully by Junes 1st)
1. The LinkedIn MBA: This is the “How To” of “How To” LinkedIn books. It’s actually a revision of last years book “LinkedIn 101” that will be approximately 150 pages (this isn’t 150 pages where the margins are really big. It’s normal margins on 8.5 x 11 sized pages…a lot of info).
In it I have gone through each section of LinkedIn and each Link to explain the purpose, how to use it, etc. It includes examples, over 100 screen shots, graphics, LinkedOut cartoons, and step by step instructions.
This book is for the person new to LinkedIn or the person still trying to figure out all of the pieces and what’s available. It’s also a great resource since it’s structure follows LinkedIn’s navigational structure. If you have a question on Groups you go to the Groups chapter.
2. The LinkedIn MBA WorkBook: This companion piece includes exercises that walk you through creating a “Killer” profile and optimizing your presence.
The workbook walks through a series of questions to develop your profile and begin the process of building your credibility. You simply complete each exercise and then go to LinkedIn to update your information.
Its fast, simple and direct.
3. LinkedIn Marketing Secret Formula: This is a pure strategy book. In it I detail the strategies I have developed over the last year that has resulted in prospect calling me (14 in the last three weeks). I also include how I used LinkedIn to grow my blog traffic from 2,200 visits in March to closing in on 20,000 in May. I’m still working on the price but readers of this blog will receive at least a 25% discount as a Thank You.
So as you can see things are busy here. If you’re serious about LinkedIn we’re serious about helping you.
Have a Great Memorial day and if you see anyone in uniform shake their hand and tell them Thank You.
USAFR ’86 – ’94
Active Duty Operation Desert Storm
Charleston Air Force Base