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How Effective is Your LinkedIn Presence

June 3, 2008 by Sean Nelson

It’s been a couple of weeks since I released the Linkerator.  The Linkerator let’s you grade your presence on LinkedIn in a numerical manner.  The scoring goes from 0 to 100 and takes about 30 seconds to complete.

As of today the average score is 49.3. (If you’re wondering, my score which is not the highest, is an 83). 

There are four areas that you can score up to 25 points:

1.  Profile
2.  Answers
3.  Recommendations
4.  Contacts

This is not an exact science, only a way to judge yourself against the average LinkedIn user based on my criteria.  Someone else creating a similar application would likely have a different scoring model.  It’s not meant to be anything other than fun. 

When you submit your answers it will return the average to date score and will include recommendations on how you could improve your score.  Ways to improve your score include creating a better profile, asking and answering more questions, giving and receiving more recommendations, and connecting to more people.  These are the very things you should be doing to enhance your online brand. 

To score yourself go to www.gotlinkedin.com/review.html

Filed Under: LinkedIn

About Sean Nelson

Sean has been a Keynote speaker at Norvax University, conducts social media workshops and webinars, and has released three books on LinkedIn and written several social media guides.

Sean currently runs Social Media Sonar, which in addition to providing free resources, manages social media strategies and tactics for companies. He is also a partner in Surge Labs, a conversion rate optimization company, helping companies improve conversions and profitability through scientific testing of Landing Pages, Websites, Email communications, and Shopping Carts.

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