In 2010 I think we’re at a similar point. Social Media/Networking is still viewed by some as not a business requirement but I expect that will change over the next year. Some will do so because they get it, others because they fear getting left behind. Even if they’re not sure what it is they might be left behind by.
To start off the new year I’m going to discuss what I call the 4 C’s of social media. These are the four concepts we focus on with our clients.