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Online Marketing and Social Media Strategies

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Online Marketing & Social Media Solutions

Online Marketing and Social Media Solutions

Since 2007 we’ve been helping people and companies use social media to grow their businesses. A lot has changed since then but our commitment to help individuals and companies remains the same.

The solutions we share help the person who wants to do it for themselves and help those who prefer to outsource their efforts.

Four Ways We Make Lemonade

  1. Build Your Cohesive Social Brand
  2. Create, Launch, and Manage Your Content and Inbound Marketing Strategy
  3. Improve Your Conversion Rates By Testing Your Online Page Variables
  4. Conduct Training Webinars and Classes

Ready. Set. Go. Social Media Set Up

cohesive social brandYour brand is a collection of elements… color, graphics, fonts, messaging, tone, etc. …that defines who you are as a person or a brand. It should be consistent across the board including your online presence such as your website, Facebook page, Twitter page, LinkedIn companies profile, and YouTube channel.

We create your social brand ensuring that regardless of where people engage with you, your message and presentation are consistent.
…Learn More About Building a Cohesive Social Brand.

Features

  • Create and optimize social profiles on Facebook, LinkedIn, Twitter, and YouTube
  • Create customized branded profile skins on Facebook, Twitter, and YouTube.
  • Build your blog – self-hosted or WordPress hosted
  • Create an HTML email newsletter

Content Marketing Incorporating Social Media

content inbound marketingRegardless of the product or service you sell, people are online searching for information to make more informed decisions. We develop a content marketing strategy and syndicate your content across the internet to drive inbound marketing leads and sales.

…Learn More About Using Content Marketing to Drive Inbound Leads

Features

  1. All Cohesive Brand Services
  2. Create and/or Optimize Website
  3. On Page and Off Page SEO
  4. Create a Content Editorial Calendar
  5. Syndicate Content to video, audio, written, and social channels
  6. Manage Ongoing Social Engagement

Conversion Rate Optimization

conversion rate optimizationConversion Rate Optimization uses scientific methods to test and improve online conversions. Its a no brainer. We can’t say it any better than Seth Godin, “If you build a landing page, and you’re going to invest time and money to get people to visit it, it makes sense to optimize that page.” That sentiment extends to your website, Pay-Per-Click campaigns, emails, and shopping carts. If you rely on it to drive revenue …test it and then test some more.

…Learn More About Conversion Rate Optimization to Drive More Conversions

Features

  1. Develop a Testing Protocol
  2. Design and Develop Creative
  3. Minimal Tech Resources Needed – just add one small piece of code to the pages we test
  4. 20% Conversion Improvement Guarantee – if we do not increase your conversions by 20% in 30 days you pay $0.

Online Marketing and Social Media Training

social media training and coachingWhen we first started learning more about social media and online marketing we did it the old fashioned way …trial and error. We’ve taken what we’ve learned and now share it with others.

We webinars and workshops, social media guides, LinkedIn ebooks, and of course the Social Media Sonar blog. You’re sure to find something to help you better utilize online marketing and social media to grow your business.

…Learn More About Available Social Media Classes, Webinars, and Coaching.

Features