I was doing some research this week reading various blogs and news articles and decide to write down some of the statistics that caught my eye. A set of these statistics focussed on Twitter and how people are using the service to take action.
I’ve talked about the tools we use with our clients in the past, segmenting them as social networking tools (sharing conversations) or social media (sharing content). The reality is that on social networks you can share content and with the social media tools you can have conversations. The one that splits the difference is Twitter. Its the one that many business people don’t get.
Seven Twitter mistakes that will hurt your efforts to build a following.